His status as one of Jamaica's most prolific and important producers is already secure, with hundreds of albums under his belt as evidence. His career first took off when he became the primary engineer for King Tubby's studio in the late 1970s, pulling faders and throwing on effects for an individual, sparse, drum-and-bass-oriented Dub style. This would all change when he became the primary promoter of the new digital styles emerging in the '80s. Synthesizer-heavy backing and crisp, electric rhythms replaced more organic sounding ensembles as Dancehall toasting's fiery bravado overtook the Rastafarian cultural issues of the Roots Reggae of the '70s. Jammy has always maintained the freshest rhythms, and in the process made the careers of countless singers and toasters through the years -- not to mention mentoring producer Bobby Digital. Over time his style has changed with his name, as the Prince earned the title of King.